Back in September I informed you that Sonia Rykiel was collaborating with H&M. The ad campaign has now emerged, but do you think it’s akin to a beautiful butterfly emerging from a chrysalis or the last bit of toothpaste being forced out the tube?

The Sonia Rykiel for H&M ad campaign features model of the moment, Lara Stone, and models Caroline Trentini and Anne Vyalitsyna.

The exclusive lingerie pieces is slated to launch at H&M on December 5th with a second collaboration for spring 2010, featuring an iconic knitwear collection for women and girls (1.5 to 8 years old) accompanied by playful accessories on February 20th.

The prices look so far, in the reasonable H&M ballpark, but this image particularly worries me… pink rosettes on the cups? Really Sonia? Really? You’re not dressing GaGa here.

Frightening

via: Nitrolicious, Cocumag